BBA Logistics, Retailing & E-Commerce (DME)

BBA Logistics, Retailing & E-Commerce

The BBA in Logistics, Retailing, and E-commerce is a specialized undergraduate program meticulously / accurate designed to provide students with a comprehensive understanding of the interconnected world of supply chain management, retail operations, and online sales.

This robust program delves into the intricate/complicate details of efficiently moving goods from production to consumption, adeptly managing retail stores, and skillfully leveraging digital platforms for sales. Students will master supply chain strategies, inventory management, transportation, warehousing, and customer relationship management.

The curriculum also encompasses e-commerce trends, digital marketing, and online retail strategies. Graduates of this program will emerge well-prepared for a variety of impactful roles in logistics, supply chain, retail management, e-commerce, and related industries.

BBA – Logistics, Retailing & E-Commerce

The BBA in Logistics, Retailing, and E-commerce is a specialized undergraduate program meticulously / accurate designed to provide students with a comprehensive understanding of the interconnected world of supply chain management, retail operations, and online sales.

This robust program delves into the intricate/complicate details of efficiently moving goods from production to consumption, adeptly managing retail stores, and skillfully leveraging digital platforms for sales. Students will master supply chain strategies, inventory management, transportation, warehousing, and customer relationship management.

The curriculum also encompasses e-commerce trends, digital marketing, and online retail strategies. Graduates of this program will emerge well-prepared for a variety of impactful roles in logistics, supply chain, retail management, e-commerce, and related industries.

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What is BBA in Logistics, Retailing, and E-commerce ?

A BBA in Logistics, Retailing, and E-commerce is a specialized undergraduate program designed to equip students with the knowledge and skills necessary for success in the dynamic world of supply chain management, retail operations, and online commerce.

The program provides a comprehensive understanding of how goods move from production to the end consumer. Students delve into logistics, exploring efficient transportation, warehousing, and inventory management strategies. The retailing aspect focuses on store management, customer service, merchandising, and sales techniques. 

In the realm of e-commerce, students learn about digital marketing, online sales channels, website development, and customer relationship management.

By combining these three essential areas, the program prepares graduates for a wide range of career opportunities in logistics, supply chain, retail management, e-commerce, and related fields. Graduates are equipped to optimize supply chain efficiency, enhance retail operations, and capitalize on the growth of online shopping.

Why Choose a BBA in Logistics, Retailing, and E-commerce?

The business world is increasingly driven by the efficient movement of goods, the art of retail, and the power of online commerce. A BBA in Logistics, Retailing, and E-commerce provides a comprehensive foundation for a successful career in these dynamic fields.

This program equips you with the knowledge and skills to manage complex supply chains, optimize inventory, and streamline operations. You’ll learn how to create compelling retail experiences, understand consumer behavior, and leverage digital platforms for business growth.

Additionally, you’ll develop strong analytical and problem-solving abilities, essential for making informed decisions in a rapidly changing market.

By choosing this program, you position yourself for a wide range of career opportunities in logistics, supply chain management, retail management, e-commerce, and related industries.

You’ll be prepared to contribute to the success of businesses by improving efficiency, enhancing customer satisfaction, and driving sales growth. 

Who Can Pursue a BBA in Logistics, Retailing, and E-commerce?

A BBA in Logistics, Retailing, and E-commerce is a versatile program open to a wide range of students. Typically, candidates who have completed their 10+2 (or equivalent) education with a focus on subjects like Mathematics, Commerce, or Economics are well-suited for this field. However, this is not a strict requirement.

Individuals with a keen interest in business operations, supply chain management, retail industry trends, and e-commerce are encouraged to pursue this program. Those who possess strong analytical skills, problem-solving abilities, and a knack for understanding consumer behavior can excel in this field.

If you have a passion for understanding how products move from the factory floor to the consumer’s hands, and if you’re interested in the dynamics of retail and online sales, then a BBA in Logistics, Retailing, and E-commerce could be the perfect fit for you.

Remember, while academic qualifications are important, personal interest and aptitude play a crucial role in succeeding in this field.

BBA in Logistics, Retailing & E-Commerce Course

BBA in Logistics, Retailing & E-Commerce in Shipping is a three-year undergraduate program meticulously crafted to equip students with a profound comprehension of the intricate dynamics within the logistics, retailing, and e-commerce domains as they intersect with the shipping industry.

This comprehensive curriculum delves deep into the core principles of supply chain management, encompassing procurement, inventory control, transportation, warehousing, and distribution, all in the context of maritime operations.

Furthermore, it explores the intricacies of retail strategy, consumer behavior, merchandising, and sales management within the shipping sector. To complement this, the program emphasizes e-commerce fundamentals, digital marketing, online retail operations, and the integration of technology to enhance shipping-related business processes.

Upon successful completion, graduates are well-prepared to excel in diverse roles such as supply chain management, retail management, e-commerce management, transportation and distribution management, and shipping operations management, contributing significantly to the efficiency and growth of the maritime industry.

Eligibility Criteria

Age Age

a)  Male: General-25 years, OBC (NCL) – 28 years, (SC/ST-30 years)

b) Female: General-27 years, OBC (NCL) – 30 years (SC/ST-32 years)

Note: The reference date for calculation of the age will be from the date of commencement of the Academic Session. i.e. 01.08.2024.

Education Qualification Education Qualification

Candidates must have completed 10+2/equivalent with minimum 50% of aggregated marks in any stream and minimum of 50% marks in English subject in 10th / 12th Examination.

 

Note: Percentage of the aggregated marks will be calculated by considering the marks scored in English subject plus the marks scored in Major subjects (excluding other languages).

Medical Standards Medical Standards

All the candidates who qualify for this program require to submit a Physical Fitness Certificate from a Registered Medical Practitioner at the time of Certificate Verification

Admission Process

  • 01 Application Submission

    Interested candidates must complete and submit an online application form on our website.

    The form will collect essential information about the applicant, including academic qualifications, contact details, and program preferences.

  • 02 Counseling Session

    Upon submission of the application, our admissions team will schedule a counseling session with the candidate.

    During this session, our counselors will provide detailed information about the BBA – Logistics, Retailing & E-Commerce program, eligibility criteria, admission process, and career prospects.

    They will also address any questions or concerns the candidate may have.

  • 03 Application Finalization

    Based on the information gathered during the counseling session, our admissions team will complete and submit the candidate’s application to Indian Maritime University.

    This step includes verifying the candidate’s eligibility, preparing necessary documents, and ensuring accurate and complete application submission

Top BBA Logistics, Retailing & E-Commerce Colleges in India

  • Indian Maritime University (IMU)

    IMU
    Location

    Chennai

    Course fees

    ₹3,15,000/-

    Course Structure

    3-year undergraduate program

    Age

    17.5-25 years

    Educational Qualifications

    Candidates must have completed 10+2/equivalent with minimum 50% of aggregated marks in any stream and minimum of 50% marks in English subject in 10th / 12th Examination.

     Note: Percentage of the aggregated marks will be calculated by considering the marks scored in English subject plus the marks scored in Major subjects (excluding other languages).

    For SC/ST candidates : There will be a 5% relaxation in eligibility marks however, it will not apply to English Marks.

    Age

    Maximum Age:

    a) Male: General-25 years, OBC (NCL) – 28 years, (SC/ST-30 years)
    b) Female: General-27 years, OBC (NCL) – 30 years (SC/ST-32 years) 

    Note: The reference date for calculation of the age will be from the date of commencement of the Academic Session. i.e. 01.08.2024

    Medical Eligibility

    All the candidates who qualify for this program require to submit a Physical Fitness Certificate from a Registered Medical Practitioner at the time of Certificate Verification

Frequently Asked Questions

Still you have any questions? Contact our Team via info@rifeconsultancy.com

What is BBA in Logistics, Retailing, and E-commerce?

BBA in Logistics, Retailing, and E-commerce is an undergraduate degree program that provides students with a comprehensive understanding of the principles and practices of logistics, retailing, and e-commerce. It covers subjects like supply chain management, retail operations, e-commerce marketing, and customer relationship management.  

Graduates can find employment in various roles such as logistics manager, supply chain analyst, retail operations manager, e-commerce manager, market research analyst, and customer service manager in companies across different sectors.

The duration of a BBA in Logistics, Retailing, and E-commerce program is typically three years.

Admission criteria vary by institution. Some colleges may conduct entrance exams, while others may base admissions on merit or a combination of both.

Generally, candidates must have completed their 10+2 education with a minimum required percentage of marks. Specific eligibility criteria may vary across institutions.

Logistics management focuses on the efficient planning, implementation, and control of the flow and storage of goods, services, and related information from the point of origin to the point of consumption. The BBA program covers logistics concepts, transportation, warehousing, inventory management, and supply chain management.  

Core subjects typically include supply chain management, transportation management, warehousing and inventory management, logistics operations, and international logistics.

Graduates can work in various roles such as logistics analyst, supply chain coordinator, transportation manager, warehouse supervisor, and customs broker

The logistics sector in India is growing rapidly due to increasing e-commerce, globalization, and infrastructure development. There is a high demand for skilled professionals in this field.

Gaining practical experience through internships, certifications, and developing strong analytical and problem-solving skills can enhance employability in the logistics sector.